Embellishment Mojo: Harness the Style That Makes a Product Pop
In the highly competitive consumer market where products vie for attention, packaging and labels can be key differentiators. Taktiful’s Kevin Abergel looks at how embellishments can give consumer and retail packaging and labels more shelf impact and convey an impression of luxury and premium quality.
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Kevin Abergel is a 18 year veteran in the Graphic Communications industry. Upon graduation from the University of Florida and subsequently the Florida Institute of Technology with an MBA; Mr. Abergel joined MGI Digital Technology in 2005. He attributes his long and highly successful career in digital and sensory embellishment to his keen focus on its markets -dedicating his work entirely to solving customer business problems through the enablement of innovative technologies and team building. Mr. Abergel’s unique, customized approach to each customer, reflects his deep belief that no two customers are alike, anywhere in the world, nor are the needs of their businesses.
WhatTheyThink is the global printing industry's go-to information source with both print and digital offerings, including WhatTheyThink.com, WhatTheyThink Email Newsletters, and the WhatTheyThink magazine. Our mission is to inform, educate, and inspire the industry. We provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today's printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.